Tiger Woods fans are buzzing on social media today as a leaked video surfaces, showing the 15-time major champion holding TravisMathew gear under his arm. Following Woods’ emotional departure from Nike, speculation has been rife about his next apparel brand. With a successful 27-year partnership and approximately $500 million earned from Nike, the golf industry is eagerly anticipating his next move.
Last week, rumors hinted at a potential clothing partnership with equipment supplier TaylorMade. While TaylorMade does have an existing apparel division, it is relatively limited. Recent job postings by TaylorMade for roles in a new apparel division have fueled the speculation.
Given Woods’ longstanding use of TaylorMade golf clubs and the logical progression after Nike’s exit from golf equipment, a collaboration with TaylorMade seems plausible. Despite previously donning Nike Golf shoes, Woods has been sporting FootJoy shoes during his recovery from ankle surgery post the 2021 car crash in Los Angeles.
However, the plot thickens with the leaked video, where Woods is seen holding TravisMathew gear while still wearing a Nike cap and shirt, indicating an existing Nike contract. This has left fans pondering the possibility of a TravisMathew deal, with some skeptical, especially considering TravisMathew’s partnership with Callaway, an arch-rival of TaylorMade