My goal is to ruin the logo. How?

Tiger Woods has made a bold statement just a day after launching his new brand, Sun Day Red, revealing his intention to “ruin the logo” in an interview with TODAY host Carson Daly. However, there’s more to the story than meets the eye.

Following the end of his 27-year partnership with Nike earlier this year, Woods joined forces with TaylorMade to create Sun Day Red, a clothing and footwear brand paying homage to his tradition of wearing red on Sundays during tournaments’ final rounds.

The brand’s logo features a tiger with 15 stripes, symbolizing Woods’ remarkable 15 Major titles. But true to his competitive spirit, Woods wants to add more stripes, signifying his ambition to secure additional Major victories.

“The logo is a tiger, simple yet meaningful,” Woods explained. “The 15 stripes represent my 15 Major Championships. But my goal is to keep adding stripes, to keep ‘ruining’ the logo, as I pursue further success.”

Fortunately, TaylorMade CEO David Abeles has confirmed their willingness to accommodate Woods’ ambition by adding more stripes to the logo with each additional Major win.

Looking ahead, Woods’ next opportunity to secure a 16th Major title could come at this month’s PGA Championship. While he hasn’t confirmed his participation at Valhalla Golf Club, where he claimed his fifth Major victory in 2000, Woods hinted at competing in all four Majors this season during last month’s Masters Tournament.

If he does tee it up in Kentucky in two weeks’ time, it will mark a return to the site of one of his most memorable triumphs, where he defeated Bob May in a playoff to secure his third leg of the ‘Tiger Slam’ in 2000. This historic achievement saw Woods hold all four Major titles simultaneously, an accomplishment that cemented his status as one of golf’s all-time greats.